I think they're neat and would be a huge player in the market if they lowered their pricing to around the $1500-$2000 range. By me, they want $3,000 for the 220 model. I think one of the other disadvantages to the softub, is the vinyl liner is more sensitive to the chemicals (so, one needs to pay attention closer to the various levels). I like them, seen them up close and working, but for an item that is made out of recycled plastic bottle caps and such, they just put too much of a mark up on them. Also, their separate pump is simply housed in two pieces of Styrofoam; no biggie, but again, why are they charging so much? As mentioned though, if you want a tub that is easy to move throughout the year, move inside a sun room, then back outside, etc., this tub might be part of my consideration list.
J