Hey , Sales persons(pc)

[spa_dr.]

What is some of you "lingo"?

I'm a Marquis dealer and we have phrases such as
"smart clean"
"constant clean"
"dura"

[Wisoki]

I use ultimate, best, unbeatable, highest, most, easiest, supreme, stuff like that. OH, you meant MFG propaganda lingo, sorry, dont use it, it makes no sense to normal people.

What is some of you "lingo"?

I'm a Marquis dealer and we have phrases such as
"smart clean"
"constant clean"
"dura"

[East_TX_Spa]

What is some of you "lingo"?

"Yee-hawwwww!"
"Bull corn!"
"I'll kick you in the giblets if it ain't so."
"OMGLOLBBQ"
"Dance, you bowlegged SOB, I said dance!"
"What in tarnation?"
"Well WHOOP-DEE-DOOOOO!"

Some of the ones I use.

Actually: Ease, Endurance, Confidence, Enjoyment, Peace of Mind, Saves Time, Saves Money, Feel Better, Feel Younger, Feel Healthier, Soothing

Terminator

[Steve]

In retail, I mostly used;

HEY, WHERE ARE YOU GOING? YOU CAN'T LEAVE YET!

In all seriousness though Wisoki is right. These terms for the most part mean nothing to the average consumer and there are many names that mean the same thing from manufacturer to manufacturer. These marketing people spend many a sleepless night coming up with this stuff!!  

Steve

[Guzz]

Silence is golden, rely on sight and emotions, interupted by the occasional "ooh: and "aaah"

[Bonibelle]

Term, I think he means ...like No bi-pass filtration...things specific to your product.

Like Marquis touts the smart clean system-It is a concept and it makes sense..and is easy to explain to the customer...

[Guzz]

Term, I think he means ...like No bi-pass filtration...things specific to your product.

Like Marquis touts the smart clean system-It is a concept and it makes sense..and is easy to explain to the customer...

100% no-by-pass filtration
Everwood
Endurol
silent flo circulation
No-Fault heater
Soothing seven
Rotational hydrotherary jet
Everfresh water care
Fresh start Pre-filter
Cover cradle
IQ 2020
Borrrrrrrrrring ZZZZZZZZZZ

[spa_dr.]

That is exactly what I mean

fast flo Heater

[spa_dr.]

That is exactly what I mean

Clearwater
* acrylabond
*pillar support
*RTB insulation
*clear
*water
*spa
*heater


D-1
*Envirotech
* ultrapure
* So on

[Amanda_Panda]

"I'll club a baby seal to make a better deal!" quote from Weird Al movie UHF

:oNOT

[/color]
but seriously, I only refer to the lingo on the options of a spa. Ozone, genesis, ABS, but usually only if I'm speaking to a technical person or engineer who usually like to know the details like that. Most of the time I'd have to aggree with Wisoki n Steve. The words themselves do not mea a lot to me or most folks looking for a spa. The exitement, the feel, the sensuality, the prestige, the relaxation and rest and reprieve... these words I use more. I usually stay away from "puffery" words like "best" and the like. I'll talk to folks like we are sitting on my couch at home... not like I'm in a showroom. Seems to have worked well for the few years I've been in the industry.  

[Bonibelle]

I think that good sales people know how to read customers. For example, if people don't have a clue, you would tell them of all the wonderful benefits of a spa....general info. If they have been shopping for a while and are comparing...maybe circ pumps, or no circ pumps, you could explain the differences, and how your product works and why it is better. When we were shopping and our sales person mentioned "smart clean", the concept made perfect sense to me and my husband...we liked the idea of automatic filtration right after we soaked. So throwing around those terms specific to manufacturers does have it's merits. But you are right, Amanda they are only meaningful to people who want to know that info.

[geekd]

Customer point of view:

When I ask you the price, tell me the price.  Don't invite me into your office to talk about the price.  



Man I hate that.  

-geekd